You are required to identify, review, analyse and critique International Business Practice of a real organization of your choice.
You should utilise your knowledge of international business to undertake an analysis of the ‘reported
practice or action’ of a real organisation. You may choose an organisation from the local
environment or from overseas. Business press is full of reports about different aspects of
international business actions implemented by local and global organisations.
Your first step should be to choose a recently reported event (from past one year) in the business
world that highlights a significant international business action. It is recommended that you look for
business developments from credible business publications such as The Wall Street Journal, Business
Week, The Economist, Fortune, and Forbes. Major newspapers can also be used to identify the
Analyse the relevance of the reported actions. You should be able to
justify or refute the actions based on the theory and models of international business. It is essential
that you are able to assess if the reported actions are “theoretically sound and justified”? The
discussion section should clearly articulate how the reported event/action makes sense in the
context of concepts/theories/models discussed in this unit. You should also provide an explanation
of the relevant concepts/theories/models used in your critique.