Visit a section of town that is denoted as an ethnic section. In New York City, it might be Little Italy or Chinatown. In other towns it may be a Hispanic neighborhood or a Korean neighborhood.
Maybe your town has an Orthodox Jewish neighborhood. Whatever the area is, make sure it is one that you do not belong to.
Visit the neighborhood and go into at least one food store or retail store. Describe how the product assortment, physical store design, merchandising, etc. is different from what you find in your
regular store. Consider why it is different and how it serves the group that it more directly targets.
major in fashion merchandising and retailing managnment. I need 4 reference introduction and conclusion